What are your reasons for coming onboard the 43rd edition of GITEX Global, what are your expectations, and who are you hoping to meet at the show?
We are thrilled to be a part of the 43rd edition of GITEX Global. Our main reasons for participating are to reconnect with industry friends and colleagues, as well as to showcase our cybersecurity partnerships to customers and partners. We have high expectations for fruitful networking and meaningful collaborations during the event.
Are you planning to launch any products or services, demonstrate new technologies, or sign any partnerships during the show? Please provide details to help us amplify your presence.
At GITEX, we traditionally use the platform to announce new partnerships that we have formed throughout the year. This year, we will follow the same approach and leverage the event to showcase our latest collaborations, demonstrating our commitment to innovation and industry growth.
How important is GITEX Global for your business, and what is the volume of business growth you anticipate from your participation in the show?
Participating in GITEX Global holds immense importance for our business. It is a significant investment both financially and strategically. We believe that the show's intangible value through meeting new customers, strengthening relationships with existing ones, and collaborating with our channel network will contribute substantially to our overall growth and success.
How important is the Middle East and Africa for your business, and what is your growth strategy in the region over the coming years?
The Middle East and Africa are vital regions for our business. Our field teams are actively present in the UAE, Saudi Arabia, and Qatar. Our growth strategy in the region involves a two-fold approach. Firstly, we aim for organic growth by expanding our services and solutions to meet the evolving needs of our customers. Secondly, we are committed to increasing our investments across the Middle East to support the growth of our technology partners and effectively address the cybersecurity challenges faced in the region. With these strategic initiatives, we are confident in building a strong and sustainable presence in the Middle East and Africa over the coming years.
To what extent can the region’s bold digital transformation missions elevate the global tech ecosystem?
The region's bold digital transformation missions have the potential to elevate the global tech ecosystem significantly. Dubai's reputation as a pioneer in fast and sustainable transformations, along with Saudi Arabia's vision 2030, showcases the Middle East's commitment to success. This region is on a journey to become the next Silicon Valley where innovation thrives.
Which countries and industry verticals are you targeting as part of your business plan over the next 5-10 years?
In the next 5-10 years, we plan to target expansion into the Levant and North Africa. Our primary industry verticals currently focus on enterprises. However, we are keen to onboard the commercial sector, particularly in the ecommerce vertical, which is witnessing rapid growth and requires comprehensive cybersecurity solutions to safeguard their operations and users.
GITEX Global is accelerating the epic race for AI dominance in 2023: how is your business embracing the AI innovation wave?
By proactively addressing security concerns, we ensure that organizations can harness the full benefits of AI without compromising on the protection of their valuable assets. Our focus is on enabling organizations to securely adopt AI and overcome their security challenges.
Aside from AI, what is the world’s next big technology shift and how should government, business, and society prepare for it?
Beyond AI, one of the world's next big technology shifts is undoubtedly Blockchain. This transformative technology is already in motion and is set to revolutionize various industries. The most significant transformations are happening at the government and business levels, where Blockchain's potential for transparency, security, and decentralized operations is being harnessed.
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